Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early 2020s, it largely felt trapped in a cul-de-sac of lifeless sans-serif ...

There are a dozen or more ways to handle the process of designing a logo for a business. For example, you can do it yourself as the entrepreneur behind the company; hire a firm or a freelancer to ...

A wealth of AI tools are emerging to assist in creating brand identities, video content, and more. Among these innovative tools, Looka AI stands out as a powerful solution for logo creation and ...

Learn the prompts that produce pro logos. Clear shapes, steady line weight andstrong contrast, helping you convert AI drafts ...

Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early 2020s, it largely felt trapped in a cul-de-sac of lifeless sans-serif ...

It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

Before Wikipedia's familiar puzzle globe logo, these concepts were under consideration, including a book centipede (the "Wikipede"), a five-headed dragon, and more. I'm disappointed they didn't choose ...

Branding these days is big business - and most companies pay to have the best branding available if they can afford it. Done well and effectively, it can send all sorts of lovely subliminal messages ...

Maureen Ballatori is the Founder + CEO of 29 Design Studio Branding & Marketing, an agency specializing in food, beverage and agriculture. In business, if you want to make complex ideas simple and ...