Back in 2006, PUMA designed the Sono concept sneaker but never released it to manufacturing stage - a sneaker ahead of its time. The PUMA Sono (2006) Concept Looks Like a Shoe From the Future Written ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)-- Ahead of the Tokyo World Athletics Championships 2025, global sports brand PUMA has revealed The Future of Fast – a bold vision for innovation that will be ...

PUMA are no strangers to storytelling through design. For Chinese New Year the brand have taken a more refined approach, ...

Expression takes centre stage as PUMA drop the latest Future 9 ‘Creativity’ pack. Inspired by Neymar Jr and the raw flair of Brazilian street football, this one is built for those ballers who live and ...

On Wednesday morning, PUMA excited the soccer world by unveiling the signature FUTURE 7 NJR COPA football boot and NJR COPA Collection. The new boot features custom graphics inspired by Neymar Jr.'s ...

PUMA has unveiled the FUTURE 9 Creativity Pack to be worn by the brand's world-class athletes, Neymar Jr. and Xavi Simons.