Food samples, this at an Orlando Whole Foods, are coming back, albeit with new coronavirus restrictions. Jeff Greenberg/Universal Images Customers are noshing on free samples in the grocery aisle ...

Each year, food brands pour small fortunes into experiential marketing programs that leadership can’t confidently defend.

Costco is giving its members even more reasons to celebrate the winding down of the pandemic. The warehouse retailer is reviving its food courts and food sampling, which were pared back or eliminated ...