Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

Did you know that 98% of text messages are read within two minutes? In a world where email inboxes are overflowing and social media algorithms are unpredictable, text messaging remains the most direct ...

With the advent of smart-phone apps, enhanced mobile websites and scannable 2-D bar codes, marketers can easily get overwhelmed trying to keep up. But restaurants don’t always have to chase the next ...

The speed at which social media and the internet moves means that agencies increasingly need to create and generate content faster and more frequently than ever before. In particular, video content ...

The Heineken-owned beer brand updates its campaign for a digital-first era while betting that familiarity beats nostalgia. Text marketing has been around for years, but in a media landscape of walled ...