TikTok's new ownership is off to a rough start. After six years of executive orders and legal battles about whether or not ...

Hey Creatorverse readers, Earlier this week, my colleague Corbin Bolies and I dove into the social media story that's been ...

After blaming a recent outage on a U.S. power failure at one of its data centers, TikTok told advertisers they may notice ...

The platform’s new creator monetization program called Creator Rewards will use four core metrics to determine payout, including “search value.” The platform’s new creator monetization program called ...

TikTok is encouraging creators to post more high-quality content by expanding its incentives, including: Why we care. Encouraging creators to share lengthier videos not only expands advertising ...

Amid a shakeup in TikTok’s content group, global head of creators Kim Farrell is stepping away from the company. Simultaneously, the short-form giant is aggressively expanding its brand partnerships ...

When we recorded this episode of AdExchanger Talks live from Cannes on June 17, there were two days left until TikTok’s potential ban in the US was set to take effect – and still no word from ...

TikTok has recently introduced a new initiative aimed at rewarding creators who produce longer content. The newly launched Creator Rewards Program is designed to incentivize users to create videos ...

The popular app will add monetization for longer Spotlight videos, potentially increasing earnings for creators. By Alex Weprin Senior Editor Snapchat is rolling out an expanded creator monetization ...

Mobile technology company AppLovin Corporation (APP) has caught the attention of Needham analyst Bernie McTernan, who ...

With around 15–17 million followers, Purple Speedy is one of Nigeria’s most followed TikTok creators. She specializes in high ...