Companies that want higher levels of customer confidence should focus more on removing surprises. Confidence isn’t created by explanations. It’s created by consistency and clear expectations.

By putting transparency, authenticity and human connection at the center of their AI strategies, brands can transform AI from a potential liability into a long-term trust advantage. Those who forget ...

Transparency without context creates noise, not clarity. Interpret the story behind the data before sharing it widely. During a crisis, it can be tempting to process your fears and anxieties out loud ...

Today, when people are left in the dark, they don’t stay quiet, Jennifer Simpson Carr and Brenda Plowman write—they fill in the gaps. In an environment where silence often breeds suspicion, and ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Traditionally, what happened inside a privately owned company was accessible only to the owners and C-suite executives. Employees were kept in the dark — ostensibly to avoid internal conflict over ...

Healthcare is the only industry in which consumers are completely unaware about the price of a service they are purchasing until after the fact, when the medical bills arrive. Patients, however, want ...

The real estate process is complex and costly, with hidden fees and inefficiencies. The next industry shift will focus on transparency and simplicity to benefit homeowners. AI Summary Somewhere along ...