Reinventing an icon is always a risky business. New Coke, the Apple III, Levi’s Type 1 jeans: All crashed and burned amid a mountain of marketing hype. So it’s perhaps understandable that JLR took ...
When Land Rover’s reimagined Defender came onto the scene in 2020, purists scoffed at the modern tech and luxury upholstery over a venerable off-road icon. Fast forward to 2026, and the Defender 130 ...
Ask most enthusiasts to name the most iconic off-road brands, and alongside its longtime rival Jeep, Land Rover will always crop up in the conversation. From its inception, Land Rover has churned out ...